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Serenity Spa Therapeutics: is
a home based business started up by Paul and Veronica Skojec of
New Mexico. They asked for a simple web site of about five pages
that gave the feeling of a calm, relaxing, spa. They sent me a one
page example done by someone else that had not gotten back to them,
and although it gave me a feel for the colors that appealed to them,
it was very obviously made from a standard template. Paul was a
web builder's dream client. He provided all the information for
each page laid out in brochure form, many of the images used on
the site, all of the photos of the products they offer, and the
Spa logo. About all I had to create was the header, the lay out
and a few images doctored up in Photoshop. Which isn't as easy as
it sounds. They sounded really enthusiastic about getting a custom
page, and I was really excited about fleshing out the concept so
I worked really hard to create what I thought was an appropriate
'feel' for the site. It took a little longer than expected, as did
adding sound (my idea) but I did not charge for this. So the cost
will not reflect the extra work. On the other hand, many parts of
the site went faster than usual simply because all text was provided.
I also suggested a form for email to cut back on spam, and the template
will be in place should they decide to go with online purchases
in future.
Pricing: Other
than specifying text to go on the site, the Skojecs left most of
the design up to me. Since they did the hard part, and left me with
the 'fun' part, I stuck with the original quote since any extra
work I did, was for my enjoyment and satisfaction. Images were all
sent by jpeg, were of excellent quality, and didn't require much
adjustment. The only thing I did have to do was play with the brightness
and contrast of latter photos to match with the cooler colors of
photos originally sent to me. The pricing for a site of this type
would range between $300 and $500 US depending on photos, and number
of pages, etc. I stuck with $200 USD simply because so much work
was done for me and that is what I initially quoted. The text was
explicitly laid out in brochure form and required absolutely no
creativity or imagination on my part. However, I'm very proud of
the extra 'free' work I put in and the result.
Unfortunately. Paul and Veronica are no
longer running the business through their website and so has let
the hosting plan lapse. Since I really liked the design, and I'm
very proud of the 'feel' of relaxation that the site generates,
I've still included it in my portfolio.
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